No one in the world is perfect. Committing mistakes is human nature and it can’t be changed. We all have been guilty at some point when we let typos and grammatical errors go by without noticing or a wrong picture.
Earlier, we had seen our Union ministers have tweeted out photos of wrong players while wishing them luck on the field. But these are errors that can be fixed, even if not forgotten. But what if your mistake is the size of a massive billboard on the road?
Such mistakes might even go far and lose one’s job, especially if the errors put a question mark on the very service that you are offering. This is what exactly happened with a billboard put by Dr. Lal Path Labs Ltd, a diagnostic center that provides healthcare tests all across India.
One of their posters spotted in Kolkata has caught the attention of people and has gone viral on social media. In the advertisement, a doctor is analyzing an X-ray report with all seriousness attempting to spot a very critical problem one would assume.
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On the other side, you have a listing of all the services offered by the pathological lab. Everything looks okay but there is something that is wrong in the advertisement.
Take a look at the image and try to find anything wrong.
Did you find something? No.
Ok, let’s give you a hint. Take a deep look at the X-ray.
95% of the people couldn’t identify the mistake in the billboard. The X-ray that the doctor seems to be studying is upside down. There was no looking back after pointing it out in the social media space.
Not only have people been making fun of it, but there are also others who are seriously questioned the brand’s credibility. Check out some hilarious Twitter reactions:
That’s bad branding @lalpathlabs , you want your ad to get noticed at the expense of misrepresenting a doctor reading an X-ray? pic.twitter.com/guRfya17gO
— Antony Stanley (@tonymon4u) July 30, 2017
This is what happens when u don’t check ur advertisements. @lalpathlabs #AdvertisementGonewrong pic.twitter.com/wAgdm2LT5I
— PM (@Inv1cta) July 30, 2017
@lalpathlabs sir see this
May be useful for you pic.twitter.com/K06dNynriV— Atul (@catchatul) July 30, 2017
Dear @lalpathlabs ..error from it side. . pic.twitter.com/ZcxnAXniyW
— Dr Jayant Vishe (@drjayantvishe) July 30, 2017
@lalpathlabs this was bound to happen when you take models rather then doctors for promotion. #upsidedownxray 🤣🤣 pic.twitter.com/GqDMsoeChW
— Dr. Ravinder Chopra (@chopsravi) July 30, 2017
😂😂😂@lalpathlabs really : Are you nuts??
1) Put saner people on the advertising job
2) Hire real doctors who know how to hold an X ray 😂😂 pic.twitter.com/SmFxLSfAdT
— The Good Doctor (@Kaalateetham) July 30, 2017
.@lalpathlabs where does the credibility of the lab investigation remain if an add of yours can go unnoticed ?pic.twitter.com/WPsF2izzV0
— ©Kashmiri Pandit ψ™ (@KhushuRK) July 31, 2017
Ummm, Lal Path labs. That X Ray is ulta. No wonder *daaktar Sahiba* looks so concerned pic.twitter.com/6Na4QeXekC
— Capt. Vyom (@Ateendriyo) July 30, 2017
Finally, after Twitterati trolled the billboard and the diagnostic center, Dr. Lal Pathlabs responded and assured that they would remove the hoardings.
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This is not the first time a signboard mistake has been identified. There are several such road signs and boards that will force you to stop and have a good laugh.
If you find any such funny signboards or memes, please let us know in the comments section below or send to staff@alltechmedia.org