Check Out How Facebook Decides The Trending Topic On It’s Site
Have you ever thought how the most popular social networking site , Facebook determines what to place in your news feed everytime when you log in to your account?. How does Facebook decide what exactly to place in Trending queue?. Trending queue of Facebook shows things in the same way it shows in your News Feed using Algorithms. It takes few details into account to place content in the Trending queue like personal things, which include where you live and what Pages you follow. Apart from these details it looks for two broader signals: Topics that are being mentioned a lot and topics that suddenly seen an increase in mentions.
Facebook Follows Algorithms to Determine Trending Topics
Trending shows you topics that have recently become more popular on Facebook. The Trend of the topics are based on a several factors including engagement, timeliness, Pages you’ve liked and your location. On a computer, the topics are grouped into 5 categories: All News, Politics, Science and Technology, Sports and Entertainment.
Here is an example to know how exactly does the Facebook is able to show trending topic on your news feed each time. Singer Justin Bieber is mentioned often on Facebook. So the total volume of mentions is always high and is not a good indicator of whether or not he is part of a trending topic. So, Facebook would look for a hike in mentions relative to the normal prattle around Bieber.
How Facebook Decides Trending Queue?
According to a report analysis, “This means that things that trend are not just the most highly mentioned people or topics, they have to be tied to some kind of relevant event.” Once a topic is identified as trending, it is approved by a human controller, who also writes a short description for the story. These people don’t get to pick what Facebook adds to the trending section. “That’s done automatically by the algorithm. They just get to pick the headline,” the report added.