After rolling out a 90-days free data plan priced at Rs 1,494 specifically for 4G users to hit back at Reliance Jio’s offer, Airtel has now announced another exciting data offer for all customers purchasing a new 4G smartphone. The company is providing 10GB 4G/3G data on a recharge of just Rs 259 along with any new 4G-enabled handset.

This effectively implies that Airtel is offering data at just over Rs 25 a GB to take on aggressive pricing from entrant Reliance Jio.

Get 10GB 4G data for Rs. 259 with any new 4G smartphone

Yes, intensifying the war against Reliance Jio, telecom player Bharti Airtel on Wednesday rolled out a  10 GB data offer  plan for Rs 259 for consumers buying a new 4G mobile device.

Airtel says one GB data of it will be instantly credited to the customer’s account and the additional 9 GB data can be claimed by the customer through MyAirtel App.

This 10GB data can be used over a period of 28 days. Users can avail a maximum of 3 recharges within 90 days, on the offer.

For existing subscribers, Airtel is offering special 4G prepaid pack for Rs 1,495 with free unlimited 4G data for 90 days.

Speaking at the announcement Ajai Puri, Director – Market Operations, Bharti Airtel, said.

“We are proud to have pioneered 4G network for users in India. This invitational offer has been designed for our data savvy customers who can now experience high speed broadband on Airtel’s 4G network with their new devices.”

Lately, Airtel has become increasingly aggressive by launching a bevy of lucrative data packs to retain its customers from migrating to Reliance Jio.

Last month, Airtel launched a new International Roaming (IR) pack offering free incoming, SMSs and limited time free out-going calls.

Airtel has also stepped up its efforts to increase 4G coverage in more areas in India. Airtel 4G is currently available in 18 circles across India. In non – 4G circles, 3G data will be available to customers with their 4G devices.

The offer which is available only on 4G handsets can be availed only within 30 days of purchase of the handset. And the pack prices may vary from circle to circle.